Most borrowers visit 4+ lenders online before starting an application. They check your rates, use your payment calculator, and start your pre-qual form — then disappear without submitting. Kopimore identifies them so your loan officers can follow up the same day and win the deal on timing alone.
Use Cases
From recovering abandoned pre-qual applications to capturing refinance intent — Kopimore gives your loan officers a daily pipeline of warm borrowers to call.
Pre-qualification application abandonment is endemic — over 60% of borrowers who start an online pre-qual don't complete it in their first session. They're not gone; they're hesitant. Kopimore identifies them by name and alerts your LO to follow up within hours. That same-day call, referencing exactly where they stopped in the process, converts at nearly 3× the rate of delayed follow-ups.
Rate movement creates refi demand in real time. When a homeowner uses your break-even calculator, compares current rates to their existing mortgage, and reads your cash-out guide — all in one session — they're not just browsing. Kopimore flags that session as high-intent refi research and gets your LO's name in front of that borrower before anyone else.
HELOC and home equity loan prospects have a clear, specific financial need — and they comparison-shop aggressively. They use your equity calculator, research draw terms, and check LTV requirements. Kopimore identifies them at peak intent and delivers a warm lead to your team — complete with estimated equity position based on public records and time on each page visited.
A buyer who reviews your pre-approval process, checks credit requirements, and reads your first-time buyer guide is making a decision in real time. Every hour you don't follow up is an hour Rocket, loanDepot, or a local bank has to get there first. Kopimore eliminates that gap — your LO knows who's on the site and can reach out while the buyer is still in evaluation mode.
The Workflow
Here's the exact workflow from the moment a borrower abandons your pre-qual form to the moment your LO has them on the phone moving toward a pre-approval.