Most e-commerce brands recover only a small fraction of cart abandoners through cookie-based retargeting. Kopimore identifies those abandoners by name so you can reach them directly.
Cart abandonment rates in e-commerce typically run 65–75%. Brands attempt to recover this revenue through cookie-based retargeting ads and email flows triggered by logged-in sessions. The problem: match rates on cookie retargeting are declining as third-party cookies disappear, and email flows only reach shoppers who are already in your list. The majority of abandoners — especially new visitors — are unreachable through existing recovery tools.
Kopimore identifies anonymous cart abandoners and high-intent browsers by name and email, enabling personalized direct outreach via your existing email service provider. Because Kopimore provides a real name and the specific product the visitor viewed or added to cart, follow-up emails can be genuinely personalized — not just 'you left something behind' but a direct reference to the specific item — which drives meaningfully higher conversion rates than generic retargeting.
E-commerce brands using Kopimore for abandoned cart recovery typically identify 25–35% of their abandoners who could not be reached through existing tools. Conversion rates on direct email outreach to identified abandoners tend to run 5–8× higher than retargeting ad conversion rates, because the message is personal, the product is named, and there is no competing ad inventory to fight for attention.
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As third-party cookies continue to deprecate, first-party identification becomes the durable foundation of e-commerce retargeting. Kopimore gives brands a way to identify and reach abandoners without relying on cookies, delivering the kind of personalized follow-up that drives real conversion.